Matt Roberts showing his athleticism through primal living.
Helping OCR Athlete’s connect with themselves, nature and others by building a healthier happier life so they can win in life, as well as competition with our transformation coaching programs & support 🏆
Not Only That…
Here are some of the main benefits you'll experience by working with us at Primal Fitness, and why it could be the best decision for your performance goals right now (if you put in the work 😉).
Imagine waking up with natural energy and seeing a well-defined body in the mirror. How would that feel? Picture completing your goal race and hitting new personal bests. How would that feel? Visualize finishing a race, standing on the podium, receiving a medal in front of an applauding crowd. How would that feel?
You'd probably feel a huge sense of achievement, fulfillment, and excitement! This would undoubtedly give you a taste for more success.
Here’s How It Works:
We build a program around your life and routine based on your goals, not just a one-size-fits-all plan. Helping you become faster, leaner, stronger, and healthier with more energy and a positive mental attitude. Sounds too good to be true? We get it. Time is short and you have a busy lifestyle, so we center your training around your life. We've done a lot of the work for you, so all you need to do is show up eager to learn and put in the reps. If you can do that, your training will be effective, and you'll achieve your goals faster and more easily. Sound good?
This is very different from feeling frustrated, stuck in a rut, and self-conscious. The great news is that it doesn't need to be this way. In just a few weeks, our clients feel more energized and happier by breaking through their plateau. In 60 days, you'll have replaced bad habits with routines that enhance you. In 90 days, you'll be creating momentum. In four months, you'll have a great body and know how to maintain and build on your success. In six months, you'll have so much confidence that you'll step up another gear, join our next-level community, and strive for more personal bests and podium positions.
Here’s Why We Are Different and Better:
We cover nutrition, physical training (running, strength, flexibility, and skill), lifestyle, sleep, planning, and time management. Most importantly, we help you set clear and definitive goals that are specific, progressive, flexible, adaptable, and sustainable over the long term. We work with you on rewiring your mindset to avoid procrastination and self-sabotage, so you can dominate life's obstacles and those on the course.
Other programs are generic and designed for the masses, lacking the specificity and direct support you get with a Primal coach by your side every step of the way. How do I know this? I was that guy. I struggled, fell short, made excuses, and thought I could do it alone. The pivotal point for me was getting the exact support I needed to overcome these challenges within a community of like-minded athletes. As a coach, I have multiple coaches because I see the value it gives me to grow into my full potential. I train novice racers to the elite level, and coaches and personal trainers hold themselves to a higher standard to serve their clients better.
Our bodies are a physical representation of our habits, routines, and personal standards. If you're an athlete looking to achieve the next step and progress on your journey, you need next-level coaching support for the fastest path to success.
Some people ask, "Matt, you offer all this training and support, but can you just help with nutrition or write a training program?" If you focus only on nutrition or training, you'll only go so far. If you build better habits and routines but your environment isn't set for success, you won't grow. That’s why we cover all angles with an all-encompassing approach, coaching you through the process and holding you accountable.
The Fastest Path to Success:
Our personalised coaching program, combined with a supportive community, ensures you get the best out of yourself, even when times are tough. We tailor the program to your exact needs, adapting as you progress, saving you from generic plans that don't teach you the process.
We all have different needs. What works for one person won't work for another, so we work with you to find your exact needs. I wasted years circling the same routines until I found the right approach, and I'm eager to share this information so you can achieve your goals faster and more easily.
Who wouldn't want the best for themselves? Taking ownership of your life transforms your body, ability, and confidence, impacting your business, career, relationships, family, and income.
It's Time to Take a Stand:
Don't wait. Now is the time. You are ready and worthy. All you have to do is show up, trust the process by following the your personalised steps and reap the rewards.
More information below 👇🏼
Health & OCR coaching program specifically tailored to your personal wants & needs:
There are a reasons as to why our people are in great shape body and mind 👇🏼
Everything in one place ∞
Primal fundamentals - The three core areas needed to to live a fulfilling, healthy and happy life -
Body - Nourishment from food, movement, the environment & our relationships
Mindset & mentality - including Race strategy and tactics
Spirit - soul evolution. Building new beliefs and letting go of patterns of the past that no longer serve us
What path will you take?
The Primal Awakening journey
Health, lifestyle optimisation & performance program
Connection to self, the environment and nature. The way it’s innately intended.
The two paths…
Work with Matt Roberts himself, or with one of his loyal and dedicated experienced coaches trained over the years by Matt Roberts himself.
This is the place to start if you are somebody who wants to really lay the foundations for a successful, healthy, happy life and future!
This includes program includes and much more!
Who is This For?
This program is designed for individuals who have already been through the awakening program aiming to continue excelling in & on the following areas:
- Body Transformation: Achieve your ideal physique by reducing body fat and building muscle, boosting self-esteem, confidence, and overall well-being.
- Nutritional Excellence: Enhance the quality of your dietary choices to support your health and fitness goals.
- Running: Improve your endurance, speed, and running technique for better performance.
- Strength: Increase your physical strength and power through targeted training.
- Obstacle Skills: Master obstacle techniques and abilities to conquer any challenge with confidence.
- Race Strategy and Tactics: Develop effective strategies and tactics to excel in competitive events and achieve your personal best.
-Spirituality “meaning evolution and growth on the deepest levels
-Mental and emotional growth. Adressing patterns and beliefs system that hold us back and reframing the experiances into building a healthier, happier, more present and loving human being
It starts here…
Building your initial Primal habits with your nutrition, fitness, Lifestyle, and mindset (female health & Menstrual cycle training and education)
Planning & scheduling to create simple and effective routines. So, that you can break free from the rut by building progressive & sustainable habits in an enjoyable way, all whilst finding & learning what works for you, so that the skills and knowledge attained last forever more!
Gain clarity on your goals and the outcomes you want in life and why that is important to you with our reverse method so that you can dominate the obstacle in your path
Gain energy through primal nutrition and living
Gain confidence in your body by building muscle and burning body fat without restricting great-tasting foods
Gain confidence in your ability, by gaining speed and strength in your training, so you can dominate the obstacles in your life and at your next race
Building new beliefs and letting go oof ones which no longer serve us.
Join the community and bond with like-minded people online, at our gatherings and retreats
Phase 2. Primal Evolution (evolve)
Performance-based nutrition & training to fuel your performance day to day on the course and in competition
Primal Evolve is our physical and mental performance and lifestyle optimisation program. This is where our Athletes truly develop their ability and build on the success of Primal awakening
Stepping up to competitive racing? This is where our typical athletes attain their first top-ten finishes and podiums! (if they haven’t already by then).
Learn the race strategy and tactics needed to dominate the obstacles in your path and the competition in the field
Turning your Primal habits into a lifestyle. Building on your success whilst learning the next level of training.
Join & learn the most well-seasoned Primal members and athletes
Phase 3. Primal Legacy
Turning your Primal lifestyle into a new identity. These are the Kings and Queens in their lives & among Primal Fitness members
Barriers are broken, dreams come true & Championships are won here
Living and breathing a Primal life- solidifying your new self
Join the Elite members of Primal Fitness (the most successful and grounded people I know)
More on Legacy on the inside of the program.
How does this begin?
Entry level fitness assessments to gauge exactly where you are. So, that we can tailor the program to your wants and needs. This is essential for creating a realistic, integrate-able and sustainable program that will set you up for success now and over the long term.
Nutritional evaluation to gain understanding of where you are and where you want to be and the changes you desire to make to get you to the place you want to be.
Key Features
One-to-One Coaching for Education and Accountability
- Personalised guidance
- Increased adherence to fitness plans
- Efficient progress tracking
- Tailored educational sessions
- Structured and focused approach
- Interactive learning experience
- Feeling supported and motivated, knowing there's someone dedicated to your success.
- Increased confidence as you see tangible progress and understand your journey.
- Reduced feelings of isolation, with a coach who understands your struggles and guides you through them.
Direct Feedback on Nutrition & Training Sessions
- Immediate corrective measures
- Enhanced performance and results
- Accurate progress assessment
- Real-time adjustments
- Enhanced learning experience
- Interactive and engaging sessions
- Increased motivation, feeling reassured that you're on the right track.
- Feeling valued and understood, with personalised feedback tailored to your needs.
- Assurance of doing things right, reducing anxiety and frustration from trial and error.
Coach Access and Support via Message
- Continuous support
- Quick resolution of doubts
- Consistent guidance
- Convenience of access
- Ongoing communication
- Personalized interaction
- Feeling connected and supported, knowing help is always just a message away.
- Reduced anxiety and stress, with timely answers to your questions.
- Boost in confidence, feeling reassured and guided every step of the way.
Customised & Tailored Physical Training Program via the Primal Fitness App
- Personalised workout plans
- Targeted results
- Efficient use of time
- Engaging and interactive platform
- User-friendly interface
- Progressive challenges
- Feeling unique and catered to, with a plan designed just for you.
- Increased satisfaction, as you see a program that evolves with your progress.
- Enhanced motivation, knowing your efforts are strategically aligned with your goals.
Nutritional Evaluation
- Accurate dietary assessment
- Identification of deficiencies
- Personalised nutrition plans
- Detailed analysis
- Professional insights
- Informative feedback
- Peace of mind, knowing exactly what your body needs.
- Feeling understood and supported, with a plan that respects your unique needs.
- Increased confidence in dietary choices, leading to better health and performance.
Nutritional Advice and Guidance for Day-to-Day Health, Physical Performance, and Body Composition
- Improved health and performance
- Effective weight management
- Balanced nutrition
- Practical and actionable advice
- Comprehensive guidance
- Continuous learning
- Enhanced well-being, feeling healthier and more energetic daily.
- Confidence in dietary habits, knowing you're making the right choices.
- Reduced stress about nutrition, with clear, professional guidance.
One-to-One Personalised Monthly Coaching Call
- In-depth progress review
- Personalised adjustments
- Goal setting and achievement
- Direct and focused interaction
- Comprehensive discussion
- Personalised attention
- Feeling valued and prioritised, with dedicated time from your coach.
- Increased motivation, inspired by personalised guidance and progress updates.
- Enhanced confidence, knowing your plan is continually refined for success.
5 Group Educational Calls Per Week for Q&A, Community, and Health/OCR Topics
- Knowledge sharing
- Broad learning opportunities
- Access to expert advice
- Interactive group sessions
- Diverse perspectives
- Community engagement to accelerate learning
- Sense of belonging, connecting with others on a similar journey.
- Increased motivation, fueled by shared experiences and collective progress.
- Feeling supported, knowing you're part of a community that cares about your success.
Community Platform for Support, Education, and Interaction
- Access to collective wisdom
- Continuous support
- Enhanced learning
- Interactive and engaging platform
- Peer support and encouragement
- Diverse experiences and tips
- Feeling empowered, surrounded by others achieving their goals.
- Increased motivation, driven by the collective energy and success stories.
- Sense of belonging, knowing you're part of a supportive and driven community.
Access to Videos on Race Strategy, Tactics, and Obstacle Techniques
- Improved performance
- Enhanced skills
- Effective race preparation
- Visual and engaging learning
- Step-by-step guidance
- Comprehensive tutorials
- Increased confidence, mastering techniques and strategies.
- Reduced anxiety, feeling well-prepared for races.
- Feeling prepared, knowing you have the knowledge to succeed.
Fitness Assessments
- Accurate fitness level assessment
- Identification of strengths and weaknesses
- Tailored workout plans
- Detailed feedback
- Professional evaluation
- Goal-oriented assessment
- Confidence in fitness journey, with a clear understanding of your starting point.
- Sense of achievement, as you see measurable progress.
- Reduced uncertainty, with a clear path forward.
Statistic Tracking
- Detailed progress tracking
- Data-driven adjustments
- Enhanced goal setting
- Visual representation of progress
- User-friendly tracking tools
- Continuous feedback
- Increased motivation, seeing your efforts translate into results.
- Satisfaction from visible progress, reinforcing your dedication.
- Confidence in the process, knowing you have concrete evidence of your journey.
Lifestyle Optimisation, Detoxification, and Spiritual Growth
In today’s fast-paced world, focusing on holistic health is more important than ever. By addressing your lifestyle, incorporating detoxification practices, and fostering spiritual growth, you can unlock profound physical, mental, and emotional transformation. Below are the key benefits you can experience through this integrative approach:
Improved Mental and Physical Well-being
Optimising your lifestyle with healthy habits such as regular exercise, balanced nutrition, and proper sleep directly enhances your mental clarity and physical vitality. Detoxification supports these efforts by eliminating toxins that cloud your system, leaving you energized, focused, and mentally sharp.
Emotional Balance and Inner Peace
Through detoxification and spiritual growth, you release old emotional baggage, limiting beliefs, and toxins stored in your body. This fosters a sense of inner peace, emotional resilience, and stability. You’ll feel more grounded and in control, enabling you to handle life’s challenges with grace and ease.
Heightened Energy Levels
A clean lifestyle and detox routine boost your energy by enhancing bodily functions and reducing the burden of toxins. Spiritual practices such as meditation and mindfulness further support this by calming your mind, creating sustained energy and a renewed sense of vitality throughout your day.
Clearer Skin and Radiant Appearance
A key benefit of detoxification is improved skin health. By clearing toxins from your liver, kidneys, and gut, your body can function at its best, resulting in clearer, more radiant skin and an overall youthful appearance.
Enhanced Digestion and Weight Management
Lifestyle and detox practices promote better digestion and nutrient absorption, reducing bloating and discomfort. When your body is free from toxins, you can also manage your weight more effectively, burn fat, and maintain a healthy metabolism.
Deeper Spiritual Connection and Purpose
As you detoxify your mind and body, spiritual growth naturally follows. Practices such as meditation, yoga, and mindfulness help you cultivate a deeper connection to yourself and the world around you. You’ll gain clarity on your life’s purpose and experience a renewed sense of alignment with your values.
Improved Relationships and Compassion
With a clearer mind and body, and a deeper sense of self-awareness, your relationships with others will thrive. Spiritual growth fosters compassion and empathy, helping you connect more deeply with those around you, creating stronger, more meaningful connections.
Heightened Intuition and Self-awareness
Spiritual growth sharpens your intuition, while detoxification clears the mind, helping you trust your inner wisdom. You’ll be better equipped to make aligned choices and navigate life’s challenges with greater clarity and insight.
Reduced Inflammation and Stronger Immunity
A functional detox helps reduce inflammation in the body, improving joint health, mobility, and reducing chronic pain. When your body is functioning optimally, your immune system becomes more resilient, helping protect you from illness and infections.
Personal Empowerment and Manifestation
By combining detoxification with spiritual growth, you remove mental and energetic blocks that stand in the way of achieving your goals. This holistic approach empowers you to manifest the life you desire, by aligning your physical, mental, and spiritual selves.
Gratitude and Presence in Daily Life
Through lifestyle improvements and spiritual practices, you’ll develop a greater appreciation for life’s simple pleasures. Detoxifying physically and mentally brings a renewed sense of gratitude, helping you live in the present moment and enjoy the beauty around you.
By working on Lifestyle Optimization, Detoxification, and Spiritual Growth, you can experience holistic healing that transforms every aspect of your life—mentally, physically, and spiritually. This comprehensive approach helps you live in alignment with your highest potential, enabling you to thrive and live with purpose.
Who is this not for?
A person who is ready to experience exponential growth & transformation and currently their priorities lay in other areas of life such as business growth or building a family. Although this would undoubtedly enhance those area this program takes commitment and is a journey. Also, this is not a budget friendly option initially, but there Is a loyalty program offered once complete. This program is an investment of time, effort & finances but it will certainly give you back your energy, vitality, life and give you the deep personal growth you desire (more than you currently know).
What do you get?
Access to weekly one to one coaching calls
Coach meet ups
Retreat/event access
Lifestyle coaching to help you form habit and break patterns that show up in your life
Access to 5 group coaching calls
Community access and support
Feedback on the work you are doing and the implementation of it
12+ months of access to course curriculum and training resources and videos
Initial start is a 6 months upto 12 month commitment.
Places are limited with Matt Roberts so that he can maintain the high standards he has for himself, deliver level of coaching you deserve and give you the most transformative experiance possible in the limited time you have.
Investment- Range from £500 to £1,000 p/m for the initial period.
Not for you right now? Then check out the Obstacle dominator group program
Don’t worry, I won’t try to sell you into anything. This call is a no-obligation call to find out more about you and for me to share with you all the details and answer any questions you may have. Then, if we are a fit to work together we can both decide on the best place to start.
Skeptical about what we offer and have to say?
That’s totally cool… some of my clients were also.
If this is the case… before jumping right into one of our immersive life-changing programs.
